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Leaflets by tradeVets

Leaflets for Vets

Health plan leaflets, vaccination reminders, new puppy and kitten packs, and aftercare sheets

Veterinary practices mostly print a folded guide to their pet health plan, A6 reminder cards for vaccinations and check-ups, new puppy and kitten booklets, and aftercare sheets for surgery and dental work, on 170gsm to 350gsm stock. This page shows what to print for each, today's live prices, sample layouts and the RCVS and veterinary medicines advertising points to check first.

  • Prices worked out live on every page
  • Saver speed: 7 working days, faster options on the page
  • £7.95 UK delivery, free from £100
  • Every upload checked automatically

What vets use leaflets for

Most clients choose a vet once and stay for the life of the pet, so a practice's print is about looking after that relationship: the right reminders at the right time, and clear information when the owner is worried.

  1. Pet health plan leaflets

    What the plan covers, such as annual vaccinations, health checks, parasite control and nurse clinics, the monthly cost by species and size, and what is not included. Explained at the desk and in consults, taken home to decide.

  2. Vaccination and check-up reminders

    An A6 card with the next booster date written on it, handed over at the appointment. Many owners stick it on the fridge, and it works alongside text and email reminders rather than replacing them.

  3. New puppy and kitten packs

    Vaccination schedules, worming and flea routines in general terms, neutering, microchipping, feeding and socialisation. A short booklet in a welcome folder at the first appointment.

  4. Surgery and dental aftercare

    Wound care, medication timings, feeding, exercise limits and when to call. Writable so the vet or nurse can fill in the specifics.

  5. Nurse clinics and seasonal advice

    Weight clinics, senior pet checks, dental checks, fireworks anxiety in autumn, heatstroke in summer, toxic foods at Christmas. Small A5 flyers on the counter and in waiting areas.

  6. Opening, out-of-hours and branch details

    A card with opening times, the out-of-hours provider and branch addresses. The most useful piece of print in a client's kitchen drawer.

  7. New practice or branch

    A door drop near a new surgery, explaining services, opening hours and how to register.

Recommended leaflets for vets

What we would print for a veterinary practice. The 'from' price is today's live price for the lowest-cost options; the example line is a real configuration that suits the job.

  • Health plan guides

    A4 roll-folded to DL, 6 panels, 250gsm silk

    Six panels for what the plan includes, prices by species and size, how to join and the terms. DL fits the rack and a pocket.

    from £39.847 working days on Saver

    500 folded health plan guides: £109.10

    Choose size and paper
  • Reminder and hours cards

    A6, 300gsm smooth white uncoated, both sides

    Write the next booster or check-up date in any pen. Opening hours and the out-of-hours number on the back.

    from £28.206 working days on Saver

    1,000 A6 reminder cards: £58.72

    Choose size and paper
  • Puppy and kitten booklets

    A5 stapled, 12 pages, 130gsm silk, 250gsm cover

    Twelve pages for the first year: vaccinations, neutering, microchipping, feeding, training and insurance pointers.

    from £58.207 working days on Saver

    250 A5 booklets, 12 pages: £163.34

    Choose size and paper
  • Aftercare sheets

    A5, 170gsm smooth white paper, both sides

    Printed instructions with write-in spaces for medication times and the check-up date. One design per procedure type.

    from £25.486 working days on Saver

    500 A5 aftercare sheets: £59.38

    Choose size and paper
  • Nurse clinic and seasonal flyers

    A5, 170gsm silk, both sides

    Weight clinics, senior checks, fireworks advice. Low cost per copy for the waiting room and counter.

    from £24.905 working days on Saver

    500 A5 flyers, 170gsm silk: £57.34

    Choose size and paper

Packages for vets

Two packs: new puppy and kitten owners, and the surgery and nurse clinic leaflets. Totals are live prices for the lines listed.

Package 1

New puppy and kitten pack

For every first appointment: the booklet, a reminder card for the second vaccination and the health plan guide.

What is in the New puppy and kitten pack
ItemQtyPrice
A5 puppy and kitten booklets12 pages, 130gsm silk, 250gsm cover250£163.34
A6 reminder cards300gsm smooth white uncoated1,000£58.72
Health plan guidesA4 roll-folded to DL, 250gsm silk500£109.10
Print total£331.16
UK deliveryFree

Separate puppy and kitten booklets are worth it for practices seeing many of each; order them as two lines.

Saver speed, about 7 working days for the slowest item. Prices are the live Saver prices for exactly these options. Order each item from its own page; one delivery charge covers the basket.

Package 2

Surgery and nurse clinic pack

For the day-to-day: aftercare sheets for procedures and flyers for nurse clinics.

What is in the Surgery and nurse clinic pack
ItemQtyPrice
A5 aftercare sheets170gsm smooth white paper, both sides500£59.38
A5 nurse clinic flyersA5, 170gsm silk, both sides500£57.34
Print total£116.72
UK deliveryFree

Most practices need three or four aftercare designs: neutering, dental, general surgery and orthopaedic. Order each as its own line.

Saver speed, about 6 working days for the slowest item. Prices are the live Saver prices for exactly these options. Order each item from its own page; one delivery charge covers the basket.

Sample leaflet designs for vets

Three layouts we drew for invented practices. Each describes care and services, never prescription-only veterinary medicines, and keeps the key numbers easy to find.

These are sample designs we made to show layout and wording. The business names, numbers and addresses are invented.

Sample design

Join today

Ask at reception or in your next consultation. Plans run for 12 months by monthly direct debit.

  • 0161 496 0274
  • meadowbank.example
  • 12 Sample Street, Anytown

Sample design: invented practice. A pet health plan is not insurance.

Monthly cost

From

  • Cat£00.00
  • Small dog£00.00
  • Large dog£00.00

Full terms at reception and on our website.

MeadowbankVeterinary practice

Our pet health plan

Routine care spread across the year

Sample design: invented practice.

Outside: back, flap, cover

Included

  • Annual vaccination
  • Two health checks a year
  • Year-round parasite control
  • Nurse clinics

Products chosen by your vet to suit your pet.

Not included

  • Treatment for illness or injury
  • Out-of-hours care
  • Surgery and dental work

Insurance is separate and covers different things.

Why join

Routine care paid monthly, reminders when things are due, and regular checks that can pick problems up early.

Ask us about your pet

Inside: three panels

Sample: Meadowbank Vets health plan guide

A4 roll-folded to DL, 6 panels, 250gsm silk

  • Parasite control is described as a service, and no prescription-only product is named, which keeps within the veterinary medicines advertising rules.
  • The 'not included' panel and the 'not insurance' line prevent the most common misunderstanding.
  • Prices by species and size on the flap, where owners look first.
Print this layout: Folded Leaflet Printing from £39.84
Sample design
MeadowbankVeterinary practice

Next booster due

Pet............
Month........

Call 0161 496 0274 to book

Front
Mon to Fri8am to 7pm
Saturday9am to 1pm

Out of hours, call the practice number and you will be put through to our out-of-hours service.

Sample design: invented practice.

Back

Sample: Meadowbank Vets reminder card

A6 card, 300gsm smooth uncoated, both sides

  • Write-in boxes for the pet's name and month on uncoated card.
  • Hours and the out-of-hours route on the back, which owners need most at 2am.
Print this layout: Postcard Printing from £28.20
Sample design
MeadowbankVeterinary practice

Fireworks season

Helping your pet through bonfire night

  • Walk dogs before dark
  • Make a den with familiar bedding
  • Close curtains and play background noise
Worried about your pet?Book a consult in October to talk through options

Sample design: invented practice.

Front

Signs of stress

  • Hiding or trembling
  • Panting or pacing
  • Trying to escape
  • Not eating

Some pets need more help. Talk to us in plenty of time: some options take weeks to work.

  • 0161 496 0274
  • meadowbank.example

Sample design: invented practice.

Back

Sample: Meadowbank Vets fireworks flyer

A5 flyer, both sides, 170gsm silk

  • Practical advice first, and a consultation rather than a named medicine as the call to action.
  • Dark navy and amber suit the subject and keep strong contrast.
Print this layout: Flyer Printing from £24.90

Wording you can use on veterinary practice leaflets

Wording that suits vets: practical, warm and clear about what is included. Do not name prescription-only veterinary medicines. Replace the bracketed parts.

Headlines

  • Our pet health plan: routine care spread across the year
  • Next booster due
  • Welcome to [Practice]: your puppy's first year
  • Helping your pet through bonfire night
  • Is your pet at a healthy weight? Free nurse clinic
  • Caring for your pet after surgery

Body text

  • [Practice] has cared for pets in [town] since [year]. Our health plan spreads the cost of routine care: an annual vaccination, two health checks and year-round parasite control chosen by your vet, plus nurse clinics. It costs from [price] a month for cats and [price] for dogs. It is not insurance, so ask us about cover for illness and injury too.
  • Congratulations on your new puppy. The first few months set up a lifetime of health, so we will see you for vaccinations, talk through worming and flea control, microchipping and neutering, and answer any questions about feeding and training. Keep this booklet handy and bring it to each visit.

Calls to action

  • Ask at reception about the health plan
  • Call [number] to book a booster
  • Book a nurse clinic online at [web address]
  • Say 'parasite control' rather than naming a prescription-only product.
  • If a nurse clinic is free, say so plainly and state any condition, such as being registered with the practice.

When, where and how many

Vet print mostly reaches existing clients: in consults, at the desk and in the bag with medicines. Door drops are for new branches.

October is peak for fireworks advice. Spring brings puppies and kittens, parasite season and seasonal health campaigns; summer brings heatstroke advice.

Vet in gloves examining a white cat at the practice

Where they go

Consult rooms, reception, waiting areas and the bag with medicines. Puppy and kitten packs at first appointments. Partner outlets such as groomers, pet shops, kennels and catteries that agree to display them. Door drops only for a new practice or branch.

How many

Reminder cards: one per vaccination appointment, so 1,000 lasts a few months at a busy practice. Health plan guides: 500 per year for a single site. Puppy and kitten booklets: count last year's first vaccinations.

When to print

Fireworks material by the end of September. Health plan guides when prices change. Puppy and kitten booklets before spring. Allow the Saver working days on the product page plus delivery.

What response to expect

Health plan guides are judged by sign-ups after consults; reminder cards by booster attendance. A door drop for a new branch usually brings registrations in single figures per thousand homes at first, building as owners' boosters fall due.

Paper, size and finish for vets

Vet print gets handled by worried owners, damp hands and the occasional paw. Choose stock for the job.

JobSizePaperFinishWhy
Health plan guideA4 folded to DL250gsm silkRoll foldRack-friendly, six panels for inclusions and prices.
Reminder cardsA6300gsm smooth uncoatedNoneWritable, fridge-friendly.
Puppy and kitten bookletA5, 12 pages130gsm silk inside250gsm coverKept for the first year; durable cover.
Aftercare sheetsA5170gsm smooth whiteNoneWrite-in medication times and check dates.
Seasonal flyersA5170gsm silkNoneLow cost, good for counters and waiting rooms.

Print the out-of-hours arrangement on everything that leaves the building. Use clear photos of healthy pets rather than clinical images of procedures.

Before you print: rules for vets

Veterinary practices follow the RCVS Code, and veterinary medicines advertising is restricted by law. These are the points practices check most often before printing.

  • No advertising POM-V and POM-VPS medicines

    The Veterinary Medicines Regulations ban advertising prescription-only veterinary medicines to the public. Describe services such as parasite control or vaccination without naming or promoting specific prescription products.

    Veterinary Medicines Regulations, reg 10
  • RCVS Code

    The RCVS Code and supporting guidance expect advertising to be accurate, not misleading and not to disparage other practices. Use 'specialist' only for RCVS-recognised specialists.

    RCVS Code of Professional Conduct
  • Health plans are not insurance

    Make clear that a health plan covers routine care and is not insurance, and list what is excluded. If you introduce pet insurance, separate FCA rules apply to how it is promoted.

  • Prices and 'free' clinics

    Under the CAP Code, health plan prices must be accurate and any condition on a free nurse clinic stated.

    CAP Code

This is a printer's checklist, not legal or regulatory advice. Check the RCVS Code and VMD guidance, or ask your professional body, before you print.

Questions about leaflets for vets

Can a vet practice advertise flea and worm treatments?

You can promote parasite control as a service, but prescription-only veterinary medicines (POM-V and POM-VPS) cannot be advertised to the public. Do not name or picture specific prescription products on leaflets.

What size are vaccination reminder cards?

A6 is the usual size: it fits a fridge or a purse. Uncoated 300gsm card lets staff write the pet's name and due month with any pen, and stays stiff for a year.

What should a health plan leaflet include?

What is included, what is not, the monthly cost by species and size, how to join and cancel, and a clear line that the plan is not insurance. Keep it consistent with the terms on your website.

How many reminder cards should we order?

Roughly one per vaccination or check-up appointment. A practice doing 20 to 30 boosters a day uses 1,000 cards in a couple of months, so many order 1,000 or 2,000 at a time.

When should fireworks leaflets go out?

From late September, so owners have time to prepare and book a consultation if their pet needs more help. Some options take weeks to work, which is worth saying on the leaflet.

Can we call a vet a specialist on a leaflet?

Only if they are an RCVS-recognised specialist. Advanced practitioners and vets with a special interest should be described accurately without using the word specialist.

Can you design our health plan guide?

Yes. Send your text, logo and pet photos through our Artwork and Design Service. Every upload is checked automatically for size, bleed and resolution, and File check (£4.99) adds a person reviewing the file before print.

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